Serviceplan Group enters the international sponsoring business
Germany's most innovative communication agency network, the Serviceplan Group, is broadening its range of services, together with sports expert...
more
HiPP launches new TV ad on sustainability
Serviceplan Campaign launches new ad to promote the image of organic food pioneer HiPP. The core message: ecological responsibility is a ...
more
Serviceplan demonstrates the intelligent all-drive system at "xDrive Mountain"
Serviceplan Campaign Hamburg has developed a spectacular campaign for BMW covering everything relating to the intelligent xDrive all-wheel drive...
more
A brand's black box: what makes successful brands better?
Brands associated with everyday products lose on average almost 40% of their loyal, regular customers every year. This towering rate has increased...
more
