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2015-03-31 07:29

Brands Laboratory: The store of the future is mobile

Serviceplan and the Vitrashop group's opening of the store of the future, weShop, in October 2014 could not have attracted more attention. Since then more than 900 visitors have been to see the smart showroom in Munich's ...

2015-03-23 21:07

Defeating cataracts with portrait purchases

Berlin artist Thomas Rusch photographed Moroccan artisans who are at risk of blindness. Buying their portraits now helps to finance the eye operations of those portrayed which helps them get their eyesight back. The ...

2015-03-20 10:36

Winner of BVDW creative ranking

Serviceplan and Plan.Net occupy first place in the new Bundesverband Digitale Wirtschaft (BVDW) rankings. The German digital business association analyzed 23 awards for digital creations.

2015-03-03 15:05

Thilo Krämer takes over as Managing Director of Mediaplus International


On 15 March 2015 Thilo Krämer, previously Managing Director of Mediaplus in Hamburg, takes over the management of Mediaplus International.

2015-02-12 10:04

Best Brands 2015: Brand Oscars go to Miele, Bose, Nike and Hugo Boss

For the twelfth time the strongest brands of the year were honoured in the Bayerischen Hof in Munich with the Best Brands Awards which, since the event's inception in 2004, has established itself as the brand Oscar gala. ...

2015-02-11 07:45

Serviceplan internationalises its Sponsoring area

The Serviceplan Group has realigned its Sponsoring & Rights area: the existing service portfolio is being expanded to incorporate the special discipline of neuromarketing and implicit sponsorship impact research. Oliver ...

2015-02-09 10:30

Serviceplan Russia starts the year with Louder

The year is still young, and already Serviceplan Group is active with the next step in its internationalization strategy. Europe's biggest independent agency has gained the majority in “Louder” (Louder Aktiv LLC). The ...

2015-01-28 07:52

New Corporate Identity for Sivantos

The Siemens Audiology is now operating under the name Sivantos. Serviceplan Health & Life is responsible for the new company's corporate design.

2015-01-22 09:30

Serviceplan International becomes lead agency for Strongbow Apple Cider

Serviceplan International today announced that it has been appointed global lead agency for Strongbow Apple Cider, the international premium cider brand owned by HEINEKEN. The agency will be responsible for leading the ...

2015-01-14 09:34

Nicolas Roemer new Head of Business Development International

The Serviceplan Group is pleased to gain top-class support in the form of Nicolas Roemer, who joined us as Head of Business Development International at the end of 2014 to support the internationalization of the agency ...

2015-01-08 13:06

Serviceplan develops campaign for world-wide biggest IKEA store in Korea

Serviceplan is aiding in the opening of the first IKEA store in Korea. The Swedish furniture giant's market entry is being accompanied with a mix of TV commercials, print ads, out-of-home-advertising and online ads.

2014-12-08 12:22

Robbie Williams: Secret Agent for Café Royal

In the service of good taste: Serviceplan Suisse creates international market launch of Café Royal®, the coffee brand of Delica AG, with Superstar Robbie Williams. The launch of the international campaign took place on ...

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