Champions meet Experts: Serviceplan Sponsoring & Rights and Sky Media Network will be presenting the German Sponsoring Index 2012 for the first time as part of a top-class expert forum in Munich

04.2012

Serviceplan Sponsoring & Rights – one of the leading communication agencies for sport, entertainment and lifestyle – and Sky Media Network GmbH – leading marketing company in the pay-TV sector with the most extensive range of live sporting events and entertainment channels in Germany – are now teaming up to present the effectiveness and the success factors of sponsoring in a jointly developed sponsoring study, the first of its kind in Germany. The collaboration of the two companies is planned as a long-term venture. The study will be presented at the exclusive sport and media summit "Champions meet Experts" on 18 May in Munich.