'Chic outlet shopping': Mediaplus already making plans for Value Retail

08.2011

Mediaplus succeeded with its pitch for the media budget of Value Retail Management GmbH and is now responsible for the strategy, planning, and purchasing of all conventional online and offline media in Germany. Founded in 1992, the company designs, builds, and currently runs nine exclusive shopping outlets - known as villages - across Europe, with sites in the urban areas of Barcelona, Brussels, Dublin, London, Madrid, Milan, and Paris. Germany's two outlets are in Wertheim near Frankfurt and Ingolstadt.

Press release