The Serviceplan Group is the largest owner and partner-managed agency group in Europe. In the Houses of Communication, the only fully integrated agency model in Germany, all manner of communication disciplines work under one roof; whether brand strategists, creative professionals, media, design or online specialists, web designers, dialogue or CRM experts, market researchers, PR consultants, sales or content specialists – at Serviceplan, everybody works together.
By the mid-90s, Serviceplan had become the first communication agency to venture into the growing online market and had also adjusted to the requirements of the future in the area of media. Today, the additional corporate brands within the Group – Plan.Net, Mediaplus, Facit and Solutions – also rank among the market leaders in their respective fields.
This precise interplay between the various specialist agencies, more than 45 in all, in creation, technology and media, makes us the leading agency group for innovative communication. Numerous clients profit from this, including About You, AOK, AIDA, BMW, BSH Bosch Siemens Hausgeräte, Carglass, Continental, Consorsbank, Covestro, Crocs, Deichmann, Delica, Deutsche Bahn, Deutsche Telekom, Erasco, Europcar, Falke, Eurowings, HiPP, Hornbach, IKEA, KFC, Lufthansa, L´Oréal, MAN, Media Markt, MINI, Novartis, Paul Hartmann, Paulaner, Penny, Rodenstock, Rolf Benz, Rügenwalder Mühle, Saturn, Schaeffler, Schleich, Sky, Unicef, Weight Watchers, WMF and ZDF.
Our Serviceplan group companies, at our offices in Amsterdam, Berlin, Bogota, Bremen, Brüssel, Buenos Aires, Delhi, Dubai, Frankfurt, Guayaquil, Hamburg, Hongkong, Köln, Lima, Lissabon, London, Lyon, Madrid, Mailand, Mexico City, Miami, Moskau, München, New York, Panama City, Paris, Peking, Quito, Rennes, Santiago de Chile, Sao Paulo, Seoul, Shanghai, Timisoara, Valencia, Wien and Zurich, currently have more than 3,100 employees whose work regularly wins awards at national and international creative competitions. Since October 2012 Alexander Schill has been designated the world's best German CCO in PIAF rankings. The Serviceplan Group was awarded a total of 15 Lions at the 59th International Festival of Creativity in Cannes – in addition to 7 golds, 4 silvers and 3 bronzes, the group also won the Grand Prix in the Design category. Serviceplan is therefore the most successful German agency of 2012 and also won the "Direct Agency of the Year" award.
Mediaplus and Plan.Net have established themselves in their respective markets as top 5 or top 10 agencies over many years. Mediaplus has held its sovereign leading position continuously since 1999, and is the most successful agency in the history of the German Media Prize. In addition Mediaplus achieved the top grade, A +, in July 2015 as the only German media agency in RECMA's "Compitches Report". In March 2015 Plan.Net, jointly with Serviceplan, was named most successful agency by the Bundesverbands Digitale Wirtschaft (BVDW) in their new digital creative rankings. The Plan.Net group thus occupies the top spot in turnover as well as in creative rankings, as the agency also took first place in the BVDW Internet Agencies rankings.