The Asian economic region is booming and for many companies represents a high growth market for the future. In order to be able to offer international customers a full range of services in the field of communication in these countries too, the Serviceplan Group is continuing its internationalisation strategy and investing in the agency Liquid Campaign, which has a presence in Russia, India, China and Korea. Germany's largest owner-managed agency will thus develop the markets in the whole Asian region and will be represented in all the relevant economic centres in future.