How can a discounter become the voice of an entire generation at Christmas?
With the PENNY Christmas campaign, every year we want to address a topic that is important and relevant to our customers. In recent months, it has become increasingly clear that in the wake of the Corona crisis, many were thought of, but the younger generation was neglected and forgotten.
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Ainhoa de las Pozas named new CEO of Serviceplan Spain
23.11.2021 / The Serviceplan Group, an internationally operating agency group with German roots, ...
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Serviceplan appoints top strategist Stefanie Kuhnhen
22.11.2021 / The experienced business and brand strategist will take on management responsibility ...
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Dot Go: Serviceplan and Dot Incorporation develop first customisable object-recognition platform for the visually impaired
18.11.2021 / Serviceplan Innovation and Dot Incorporation have made it their mission to provide ...
House of Communication
Consulting
Strategic Consulting
The Serviceplan Consulting Group is the international strategy and innovation consultancy for the Serviceplan Group’s branding, marketing and sales. It supports clients in market- and customer-oriented management, branding and positioning processes, integrated communication strategies and digital transformation processes.
Serviceplan
Creative Communication
Serviceplan is the largest independent and partner-managed creative agency in Europe. We create fascinating content and engaging campaigns that present brands in an integrated way and deliver lasting success.
Mediaplus
Media & Data
The Mediaplus Group is the largest independent partner-managed media agency in Europe. It combines data competence and digital media know-how with integrated media planning and deep expertise in the areas of geo-media, research and media innovations. Since 1983, Mediaplus has been serving clients with innovative and creative media-management, individually branded media strategies, efficient media buying and advertising impact optimisation.
Plan.Net
Digitalisation & Technology
Plan.Net is the Serviceplan Group’s digital communications specialist brand. It is one of the largest digital agencies in Europe and is focused on data, creativity, technology, media and platform management. More than 1,000 employees at over 25 locations worldwide develop and deliver relevant customer experiences enabling seamless digital customer journeys across all channels.
Solutions
Marketing Asset Development
In 2016 Serviceplan Group established Serviceplan Solutions, an agency founded in 2012, as an own independent holding. The Serviceplan Solutions is a creative content production specialist focused on creating and managing content in a smarter way, so that the outcome is delivered faster for a better and most cost-effective result.
Facit
Insights & Research
Living up to our motto "Building Best Value", Facit combines all complementary research disciplines and provides clients with comprehensive solutions. Core services include consumer behaviour analysis, user experience optimisation and impact assessment of media and brand touchpoints. Insights gained here form the basis for strategic communication planning.
| London International Awards | Independent Network of the Year & Global Independent Agency of the Year | 2021 |
| Cresta Awards | Most awarded Agency worldwide | 2021 |
| Cannes Lions | 5th place Top 10 Independent Agency of the Decade | 2020 |
| Andy Awards | Independent Agency of the Year | 2020 |
| RED BOX | 2nd place Creation | 2020 |
| BVDW | 1st place Creative Rankings | 2021 |
| China´s Hottest Agencies | 11th place Serviceplan Beijing | 2021 |
