04.12.2019 / On 19 February 2020, the Best Brands Awards will be honouring the strongest brands ...
26.11.2019 / Key findings Digital natives are not committed to a specific channel – they prefer ...
20.11.2019 / Serviceplan Group’s US House of Communication, headquartered in New York, will ...
The Serviceplan Consulting Group is the international strategy and innovation consultancy for the Serviceplan Group’s branding, marketing and sales. It supports clients in market- and customer-oriented management, branding and positioning processes, integrated communication strategies and digital transformation processes.
The basis of our exceptional creative services is our innovative and networked way of thinking and working. This is how the overall concept of innovative campaigns is created. Serviceplan agencies manage the creative process and all interdisciplinary services from their respective core disciplines. Serviceplan is ranked as one of the top creative agencies worldwide.
Media & Data
The Mediaplus Group is the largest independent partner-managed media agency in Europe. It combines data competence and digital media know-how with integrated media planning and deep expertise in the areas of geo-media, research and media innovations. Since 1983, Mediaplus has been serving clients with innovative and creative media-management, individually branded media strategies, efficient media buying and advertising impact optimisation.
Digitalisation & Technology
Plan.Net is the Serviceplan Group’s digital communications specialist brand. It is one of the largest digital agencies in Europe and is focused on technology and platform management. More than 1,000 employees at over 25 locations worldwide develop and deliver relevant customer experiences enabling seamless digital customer journeys across all channels.
Marketing Asset Development
In 2016 Serviceplan Group established Serviceplan Solutions, who had been existing as an agency since 2012, as an own independent holding. Part of the performance portfolio of Serviceplan Solutions is the adaptable and trans-creative implementation of communication measures, together with cloud based tools for the in-house developed product "Intelligent Marketing Services" that guarantees efficiency maximising. The promise of the Solutions brand is "Reducing Complexity".
Insights & Research
Living up to our motto "Building Best Value", Facit combines all complementary research disciplines and provides clients with comprehensive solutions. Core services include consumer behaviour analysis, user experience optimisation and impact assessment of media and brand touchpoints. Insights gained here form the basis for strategic communication planning.